All Advalidation Features

See all of the display and video ad tests available within Advalidation.

Full VAST Support

VAST Version

Specify which VAST versions you accept (1.0 through 4.1). Reject tags that don't meet your version requirements.

VAST API Framework

Detect and control VPAID usage. Accept or reject video ads that use the Video Player Ad-Serving Interface Definition.

VAST Creative Count

Detect VAST tags with multiple creative IDs. Flag unusual ad hierarchies that need manual review.

VAST Discrepancies

Get warned when declared properties (format, bitrate, resolution) don't match actual media file properties.

VAST Required Media Files

Automatically download and test all media files in VAST tags. Verify required renditions are present and meet your specifications.

VAST Skip Detection

Detect whether video ads are skippable. Know if viewers can bypass ads during playback.

VAST Variations

Detect creative variations in VAST tags by downloading XML multiple times. See each variation separately with differences and issues highlighted.

Privacy + Compliance

Connection Screening

Create a list of approved vendors. Get notified immediately when an ad connects to someone not on your list.

Ad Verification Tags

Detect blocking tags from DoubleVerify, IAS, and other verification vendors before campaigns launch — so you can resolve discrepancies before they cost you revenue.

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HTTPS

Require all ad network activity to use HTTPS. Surface any insecure connections instantly.

User Experience

Functioning Landing Page

Verify every ad links to a working landing page. Catch malformed URLs, broken redirects, and macro issues before launch.

Landing Page Redirects

Detect excessive redirects that cause visitors to drop off. Know the redirect count before ads go live.

Audio Average Volume

Set audio volume limits to prevent jarring volume changes. Supports ATSC/85 and EBU R128 standards (LUFS/LKFS).

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Audio True Peak Volume

Get alerted when audio exceeds your maximum true peak level (dBTP).

Appearance

1-Click Previews

Preview any video ad with one click. No downloads, no screen-hopping, no copy-pasting tags.

Video Frame Rate

Set required frame rates in fps. Specify exact values or acceptable ranges.

Test for Video Quality

Detect duplicate and interlaced frames that cause video distortion.

Video Properties

Audio Codec

Require specific audio codecs. Supports AAC, MP3, Opus, PCM, Vorbis, and WMA.

Duration

Measure video duration in seconds. Set exact lengths or acceptable ranges with optional rounding.

Audio Sample Rate

Set required audio sample rates (44.1 kHz or 48 kHz).

Bitrate

Set bitrate requirements for video quality vs. bandwidth tradeoffs. Higher bitrate means better quality but more bandwidth.

Video Codec

Require specific video codecs. Supports H264, H265, VP9, AV1, and more.

Video File Size

Set minimum and maximum video file sizes in KB. Control the balance of quality and delivery performance.

Dimensions

Set required resolutions (1920x1080) or aspect ratios (16:9, 4:3). Accept one or multiple formats.

Container Format

Require specific container formats. Supports MP4, MOV, WebM, MKV, and more.

Color Space

Validate color space encoding (YUV 4:2:0, 4:4:4, 4:2:2, 4:1:1). Ensure proper luma/chroma sampling.

Scan Type

Require progressive or interlaced scanning. Validate video scan type against your specifications.

Letterboxing

Detect letterboxing and pillarboxing from aspect ratio mismatches. Accept or reject videos with black bars.

15 more features to streamline your workflow

Streamline Workflow

Quick Preview

See how your ad will look before launch. Review all VAST renditions without uploading to a video player.

Quick Rescan

Rescan creatives without re-uploading. Test updated files in a couple of clicks.

Bulk Uploading

Save time and headache by bulk uploading one or multiple excel sheets, VAST tags, images, video files or ZIP files in under a minute.

Test From Your Inbox

Test ads by forwarding files to your Advalidation inbox. Get results via email without logging in.

Mobile-Friendly Reports

Review and share reports from your phone. Approve ads on the go.

Detailed Asset View

Drill into detailed asset views for each test. Get full context on every file.

History View

See the full history of every creative. Track changes across rescans over time.

On-Going Monitoring

Get alerted to mid-campaign changes: ad swaps, new pixels, increased load times.

User Management

Assign permission levels to team members. Control who can update ad specs and settings.

Customization

Multiple Ad Specs

Add multiple ad specs for different ad types and devices. Test creatives against the right requirements.

Share or Subscribe to Ad Specs

Share your ad specs with other Advalidation users. Subscribers get automatic updates when you make changes.

Multiple Approved Vendor Lists

Create multiple approved vendor lists for different campaigns or clients. Stop re-approving the same vendors.

Fast Setup + Onboarding

Personalized Onboarding Program

Get a personalized onboarding session tailored to your needs. Premium and Enterprise plans include about an hour of dedicated setup help.

On-Going Training Available

Get ongoing training whenever you need it. Premium and Enterprise plans include dedicated support from the Advalidation team.

Data + Reporting

Shared Reports

Share report links with your team and clients instantly after tests complete.

Aggregate Reporting

Generate aggregate reports across all tested creatives. See patterns in file sizes, third-party domains, and more.

Data Retention

Control how long campaigns and creatives are stored. Set retention periods that match your policies.

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